Date: December 13, 2006

Title: Get off the beaten track

Summary: The London Times reporter Bernhard Warner interviews Untravel CEO Michael Epstein, and discusses the impact on tourism of the first Untravel tour in Venice, Italy.

Excerpt: “Most museums offers a downloadable audio tour or rent out PDAs near the coat-check, but Epstein is thinking bigger. He sees the opportunity for mobile technology and enlightened narrative, neatly downloaded onto a PDA or beamed to a 3G phone, to capture the imagination of intrepid travellers and nudge us into barely-trodden quarters...”

Download the article: 20061213_Times_Online.pdf

Link: The London Times